HEAD OF CORPORATE COMMUNICATIONS AND MARKETING

Purpose of the Job

The position exists will lead the strategic marketing communications and operational delivery of activity for the organisation. You will define and drive the brand to a range of stakeholders, tailoring messaging and developing marketing campaigns and activity. Building and leading a new marketing team, you will be key to further developing our brand proposition and to providing marketing direction across the organization to support the three key areas of work.

Duties and Responsibilities
  1. Manages the brand to ensure consistent communication of the organization’s mission and values across all channels and will ensure that the integrity of the brand is maintained and always promoted

  2. Acts as spokesperson for the organization and media liaison

  3. Develops and oversees the delivery of a corporate communications strategy to build the organization’s brand and reputation, including writing and editing effective copy

  4. Monitors and measures the effectiveness of all marketing/communications activities

  5. Identifies and effectively utilizes a range of channels to deliver successful results including above the line, direct and digital marketing

  6. Engages media both public and private to position the brand strategically in the minds of the target customer through press conferences, press releases etc

  7. Develops a stakeholder engagement strategy to maximize relationships with clients, investors, partners, and intermediaries

  8. Establishes and implements a coherent corporate social investment policy and programs which complements the organization’s business thrust

  9. Attends to Corporate social investment programs and sponsorship requests that arise in line with the organization’s established policy

  10.  Identifies strategic areas to sponsor

  11. Creates and manages a Corporate Social Responsibility budget and the corporate communications and marketing budget and expenditure

  12. Sources for smart partnerships and sponsorships to beef up the department’s budget

  13. Conducts client satisfaction surveys

  14. Enforces the client service charter

  15. Cultivates and grows a culture of customer centricity in all Zinara Staff

  16. Stakeholder mapping and engagement

JOB SKILLS AND COMPETENCIES

• A good communicator
• Good report & writing skills.
• Ability to work both independently and as part of a team.
• Unquestionable integrity.
• Exceptional attention to detail, and talent for accuracy and precision
• Deep understanding of corporate communications and stakeholder issues

Qualifications and Experience
  1.  5 Ordinary levels including Mathematics and English
  2. Master’s in Marketing, Communications Science, or Integrated Communications or equivalent
  3. BSc in Communication, Marketing, Media Studies, Business Studies, or related field
  4. IMM qualification is an added advantage
  5. Diploma in Journalism, Marketing, Mass Communication or equivalent
  6. 10 years’ experience in Corporate Communication field and 5 years’ experience at Senior Management level
  7. A member of Marketers Association of Zimbabwe or Institute of Public Relations of Zimbabwe
  8. Clean Class 4 Driver’s license
How to Apply

Application letters with detailed resumes, certified copies of national ID, academic and professional certificates with three traceable referees should be submitted not later than 21 March 2022 at 4:30pm to:

The Director Administration and Human Resources
ZINARA
Stand No 489 Runiville
Glenroy Crescent
Highlands, Harare


Or email vacancies2022@zinara.co.zw CLEARLY INDICATING THE POSITION APPLIED FOR ON THE SUBJECT


Candidates outside Harare can lodge their applications at the nearest Zinara Provincial Offices

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